Service Business Roadmap: A Field Guide to Escaping It
Service business roadmap in seven pillars: what thirty five books agree on, which pillar to start with and how to use the series as a map out of your own firm.
LER AGORA ▸How to Read Business Books: Extract Decisions, Not Pages
How to read business books for decisions, not pages: four blocks that turn The Service Machine into a working blueprint for your service business in a weekend.
LER ▸Paying for Referrals: Why Commissions Backfire on Partners
Paying for referrals can wreck the trust that makes partners refer you. Learn social versus market norms and how to build the culture, not a commission scheme.
LER ▸Founder Led Content: The Four Jobs Beyond Teaching
Founder led content has four jobs, not one: say what the industry will not, teach toward a diagnosis, narrate engagements and work in public. Audit your posts.
LER ▸Organic Client Acquisition: Three Gauges That Show It Works
Organic client acquisition for methodology businesses: three gauges that show when your network pulls clients in so your own marketing no longer has to push.
LER ▸Consulting Partnership Models: Who Delivers Your Method
Consulting partnership models explained: borrowed pipeline, the transfer test and delivery in your name, and why the order of the three rungs is not optional.
LER ▸Consulting Diagnostic Session: Do Not Email the Assessment
Consulting diagnostic session beats a self serve report: automate the hook, never the relationship, and learn what a form can never do in a 90 minute call.
LER ▸Consulting Firm KPIs: The 12 Numbers That Actually Matter
Consulting firm KPIs that track action, not applause: twelve numbers for sales, partners and network that show whether your methodology business really works.
LER ▸Pipeline Forecast Accuracy: The Buyer Commitment Test
Pipeline forecast accuracy starts with one question: what has the buyer agreed to do and by when. Run the five minute weekly audit on your service pipeline.
LER ▸Sales Pipeline Audit: Grade Deals With Four Colors
Sales pipeline audit for service firms: grade every deal by who you have reached, read the color mix and fix a pipeline that looks full but delivers nothing.
LER ▸Minimum Engagement Fee: Name Your Number Early
Minimum engagement fee: the five second sentence most expertise founders never say, how to say it without flinching and how to set the floor at the right level.
LER ▸Consulting Firm Valuation Multiple: What Buyers Pay For
Consulting firm valuation multiple explained: why a buyer pays six times more for the same revenue, with four rungs and the eight levers acquirers check.
LER ▸Four Week Vacation Test: A Seven Point Business Audit
Four week vacation test explained: run the seven stress points, score them red, amber or green and follow a quarter by quarter plan to get out of the way.
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