Founder Led Content: The Four Jobs Beyond Teaching
Founder led content has four jobs, not one: say what the industry will not, teach toward a diagnosis, narrate engagements and work in public. Audit your posts.
LE LIRE ▸Standardize Service Delivery Without Flattening the Work
Standardize service delivery without killing quality: decide what is sacred, build a playbook with layers and keep your procedures updating themselves.
LIRE ▸Weekly Financial Review: Five Numbers in 20 Minutes
Weekly financial review for service firms: five questions and five numbers you can check every Friday in 20 minutes, before the monthly P&L tells you too late.
LIRE ▸Consulting Revenue Streams: When to Switch On Each One
Consulting revenue streams work only in the right order. Use this year by year map to see which stream carries year one and which compound from month thirteen.
LIRE ▸Consulting content ideas hiding in your client work
Consulting content ideas are already in your client work. Learn the fifteen minute debrief that turns every engagement into articles and case studies.
LIRE ▸How Many Marketing Channels? The 7-11-4 Floor and Ceiling
How many marketing channels should you run? Four is both the floor and the ceiling. Pick your four, mine delivery for content and turn one asset into a dozen.
LIRE ▸Partner Recognition Program: Applause Is Policy for Partners
Partner recognition program design decides what your network becomes. Stop applauding attendance and certificates and reward delivery, quality and referrals.
LIRE ▸Partner One on One Meeting: A 30 Minute Quarterly Script
Partner one on one meeting, run quarterly, shows who is halfway out the door. Follow this minute by minute script for a thirty minute call that keeps partners.
LIRE ▸Replace Yourself in Your Business: A Three Year Sunset Plan
Replace yourself in your business with a three year plan: measure revenue that needs you, set a sunset date for your delivery and move it to your network.
LIRE ▸Certification Business Cash Flow: Three Danger Points
Certification business cash flow: the three predictable crunches in the first 18 months and how to spot each on the calendar before payroll is at risk.
LIRE ▸Partner Program Break Even: How Many Partners You Need
Partner program break even is closer than you think. Run the two line calculation to find how many active partners make a licensing model profitable for you.
LIRE ▸Handling Price Objections Without Cutting Your Fee
Handling price objections without a discount: diagnose first, then use five rehearsed moves that protect your margin and your network's price floor for good.
LIRE ▸7 11 4 Rule: How to Get Clients Ready Before the Call
7 11 4 rule for service founders: 7 hours of content, 11 interactions, 4 platforms. Learn to engineer the threshold so prospects arrive ready to hire you.
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