FIRE YOURSELF WITH AI YOUR MACHINE · 97€
Take the daily work
off your desk.
Fire yourself with AI.
Delivery, sales, proposals, onboarding, reporting, sign-offs — all of it still runs through you. Let AI take the daily work off your desk, so the business stops running through you.
32 short lessons. One job off your desk per lesson, and the prompt or template to keep. Works in Claude or ChatGPT.
→ NO PAYMENT TODAY
Presented by an AI avatar. Register your interest and our team will be in touch. No payment today.
32
short lessons.
One job off your desk each.
One job off your desk each.
8
modules
32
lessons of 2–5 minutes
6
areas taken off your desk
The business stops running through you one job at a time.
01THE TRUTH
Everything runs through you.
Delivery lives in your head
The processes only you can do were never written down. When you step away, the work waits.
The follow-up falls on you
You are usually the only salesperson, so every call, recap and follow-up is yours.
Every proposal is your call
The money is lost in scope and price, not prose — and you are the one deciding both.
Nothing ships without your blessing
Some sign-offs only feel necessary. They still keep the work waiting on you.
The problem isn't the work. It's that all of it still needs you.
02THE OTHER SIDE
What changes when the business stops running through you.
→ The five things only you can do, listed and ranked.
→ Your processes on one-page process pages your team can follow.
→ Calls prepped in 10 minutes and followed up the same day.
→ Proposals your team drafts, with you approving price and exclusions in 10 minutes.
→ Clients handed to your team, and extra requests caught and billed.
→ Work that stops needing your blessing — checked against your own rubric.
03LET'S BE HONEST
"Learn AI" is not the job.
This is not a course on how to use ChatGPT. Every lesson takes one job off your desk, and every lesson ends with something you keep.
✕ What generic AI training gives you
✕ A tour of what the tool can do.
✕ Generic output that sounds like AI.
✕ Client data pasted without a rule.
✕ Figures the AI made up.
✕ Work sent out unread.
✓ What this course gives you
✓ One job off your desk per lesson.
✓ Output that sounds like you.
✓ Every input sorted green, amber or red.
✓ Every figure locked to the source.
✓ A named human sign-off before anything goes out.
04WHAT COMES OFF YOUR DESKWHAT YOU'LL HAVE AT THE END
01
Delivery
Your five owner-only processes, written down once as process pages.
02
Sales
Call prep, same-day recaps and follow-ups that add value.
03
Proposals
Scope that holds, priced from your own history.
04
Onboarding
A welcome pack, a handoff to your team, and extras caught and billed.
05
Reporting
Commentary the client reads, with every figure locked to the source.
06
Sign-offs
Your standards as a rubric, so work stops waiting for your blessing.
05CURRICULUM · 8 MODULES
8 modules. One job off your desk at a time.
From setting it up once to re-scoring what still depends on you. Click any module to see every lesson and download.
◆ Module 00Set it up onceEvery other module depends on it: output that sounds like you, and client data that stays safe. +
Module 00
Set it up once
Every other module depends on it: output that sounds like you, and client data that stays safe.
Pick the right plan for your client data and team size, teach it your business once, make it sound like you, and give every client their own project.
4 lessons
01Pick your plan and lock it down
02Teach it your business once
03Make it sound like you, not like AI
04One project per client, and the team rules
Handouts
↓Plan chooser and privacy checklist — Both tools: training off, memory set
↓“Safe to paste?” card — Every input sorted green, amber or red
↓Business context template — Two short context files installed as instructions
↓Voice-extraction prompt and master banned list — Built from 3–5 of your own samples
↓Client project template and team AI policy — Plus a client AI-use clause, with a lawyer-check note
◇ Module 01Get your delivery out of your headThe foundation for Module 6: everything that runs through you, written down once. +
Module 01
Get your delivery out of your head
The foundation for Module 6: everything that runs through you, written down once.
Find the five things only you can do, record each once to get a process page, and keep every page alive.
5 lessons
01Find the five things only you can do
02Record once, get a process page
03Let AI interview you
04The one-page process page, kept alive
05Your calls and past work become templates
Handouts
↓Process-priority sheet — Ranked by frequency, risk and “only me”
↓Recording-to-process-page prompt — A first process page in 15 minutes
↓Owner-interview prompt — Your judgement captured, not just the clicks
↓Process-page template and index — One page, a trigger, 15 steps or fewer, a definition of done
↓Call-to-template prompts — Kickoff and report templates from your best past work
↓30-day rollout checklist — Put it in place
◆ Module 02Sell without the follow-up falling on youYou are usually the only salesperson. Make prep, recap and follow-up repeatable. +
Module 02
Sell without the follow-up falling on you
You are usually the only salesperson. Make prep, recap and follow-up repeatable.
Prep any call in 10 minutes, send the recap the same day, follow up without “just checking in”, and sweep the pipeline every Friday.
4 lessons
01Prep any call in 10 minutes
02From call to recap the same day
03The follow-up that isn't “just checking in”
04Friday pipeline sweep and your sales playbook
Handouts
↓Sales prompt pack — Call prep, recap, touches 1–4, objection role-play, pipeline sweep, playbook
↓Cadence card — Day 0, 3, 7, 14 and 21
↓“Before you send” checklist — Including recording consent
↓Sales playbook template — One someone else can sell from
◇ Module 03Proposals that protect your marginThe money is lost in scope and price, not prose. +
Module 03
Proposals that protect your margin
The money is lost in scope and price, not prose.
See what your last proposals really cost you, write scope that holds, price from your own history, and let your team draft while you approve.
5 lessons
01A proposal is a pricing decision
02Call recording → one-page outline in 20 minutes
03Scope that holds
04Price it from your own history
05Proposals without you
Handouts
↓Discovery-to-outline prompts — From a call recording to a one-page outline
↓Exclusions and assumptions templates — Agency, consulting and coaching
↓Pricing worksheet — Three options at a target margin
↓Proposals project checklist and win/loss log — Your team drafts
↓Owner approval checklist — Price and exclusions in 10 minutes
◆ Module 04Onboarding without scope creepSay what is not included before the work starts, and catch the “quick addition” when it arrives. +
Module 04
Onboarding without scope creep
Say what is not included before the work starts, and catch the “quick addition” when it arrives.
Turn a signed proposal into a welcome pack, hand the client to your team, run the kickoff without holding the notes, and get paid for extras.
4 lessons
01The welcome pack in 10 minutes
02Hand the client to your team
03Kickoff without you holding the notes
04Catch the “quick addition” — and get paid
Handouts
↓Welcome-pack prompt and template — Names the account lead and what is NOT included
↓Handoff page and introduction email — So the client calls whoever delivers
↓Intake questionnaires — Agency and coaching
↓Kickoff-recap prompt — Recap and 30-day plan out within 24 hours
↓Scope ledger and weekly check prompt — Requests checked against the scope
↓Change-order scripts and clause starter set — Tiny favour, paid add-on, swap or defer
◇ Module 05Reporting the client actually readsDashboards already collect the data; you still write the “what it means”. +
Module 05
Reporting the client actually reads
Dashboards already collect the data; you still write the “what it means”.
From export to commentary in 10 minutes, the bad-news month, the weekly status email, and the quarterly review with an accuracy check.
4 lessons
01From export to commentary in 10 minutes
02The bad-news month
03The weekly status email (consultants and coaches too)
04The quarterly review in an hour, and the accuracy check
Handouts
↓Reporting prompt pack — Commentary, bad month, weekly status, quarterly review, sponsor review, coaching progress note, verification
↓Weekly status template — Same day every week
↓Bad-result script — Fact, cause, plan, when they'll see it
↓Quarterly review outline — Ten slides
↓Pre-send checklist — Every figure checked against the source
◆ Module 06Stop signing off on everythingThe payoff of Modules 1–5: work stops needing your blessing. +
Module 06
Stop signing off on everything
The payoff of Modules 1–5: work stops needing your blessing.
Find which approvals truly need you, write your standards down as a rubric, and let your team check their work first.
5 lessons
01Which approvals truly need you
02Write your standards down
03Briefs that get it right first time
04The AI first reviewer
05Your “owner's brain” and new-hire training
Handouts
↓Delegation audit sheet — A two-week log of your sign-offs
↓Standards-extraction prompt and rubric template — With 3 examples
↓Brief generator — A full brief from a call or email in 5 minutes
↓AI-review prompt with anti-rubber-stamp rules — You spot-check 1 in 5
↓Owner's-brain setup — Your team asks the assistant before they ask you
↓Process-page-to-quiz and feedback-drafting prompts — New-hire training
◇ Module 07What still depends on youRe-score day one against today. +
Module 07
What still depends on you
Re-score day one against today.
Re-score your priority sheet and your sign-off log against day one. What's left is usually the offer itself.
1 lesson
01What still depends on you
Handouts
↓Re-score sheet — Day one against today
32 lessons · 8 modulesPlus a download in every lesson
06THE LADDER
Where this sits on the ladder.
Free test, deep diagnostic, then this course. Every rung feeds the next.
Founder Trap Test
Where the business breaks without you.
Price
· Free
Full Assessment
The 140-question deep diagnostic.
Price
· 47€
Fire Yourself with AI
AI takes the daily work off your desk.
Price
· 97€ — this course
Productization Sprint
Stop selling hours. Ship a product.
Price
· 1.5K€
MACHINE Accelerator
All 7 pillars, guided cohort.
Price
· 8K€
HOW THE LESSONS WORK
One job off your desk per lesson.
Principle first, tool clip second. The tool walkthrough is a separate short clip, so it can be re-recorded when the interface changes.
Numbers stay locked. Every prompt that touches figures says to use only the numbers given and to mark guesses as [HYPOTHESIS]. A second pass checks every number against the source.
Nothing goes out unread. Each module ends with a “before you send” check and a named human sign-off.
07INCLUDEDWHAT YOU KEEP
8 modules, 32 lessons
Of 2–5 minutes each, from setting it up to re-scoring what still depends on you.
A download in every lesson
The prompt or template is what you keep.
Works in Claude or ChatGPT
Every workflow is tool-agnostic.
Set up once
Plan, privacy, your business context and your voice, before anything else.
A “before you send” check per module
And a named human sign-off.
Locked numbers
Prompts that use only the numbers you give and mark guesses as [HYPOTHESIS].
Your “owner's brain”
Your team asks the assistant before they ask you.
Tool clips kept current
The tool walkthrough is a separate short clip, re-rendered when the interface changes and reviewed quarterly.
Presented by an AI avatar
The page and every video carry the caption, and lesson 0.1 says it aloud.
One job off your desk per lesson. A download to keep from each.
08WHO THIS IS NOT FOR
Made for owners of agencies, consultancies, coaching and training firms (€100K–€5M).
✕ Anyone looking for a general introduction to ChatGPT. Every lesson takes one job off your desk.
✕ Owners who want AI to send work out unread. Every module ends with a named human sign-off.
✕ Businesses that are not agencies, consultancies, coaching or training firms. The lessons are written for those owners.
If your business still runs through you, this is for you.
REGISTER
Fire yourself
with AI.
AI takes the daily work off your desk — delivery, sales, proposals, onboarding, reporting, sign-offs — so the business stops running through you.
Register your interest and our team will be in touch. No payment today.
Presented by an AI avatar · A download in every lesson
→AFTER THE COURSE
What's left is usually the offer itself.
Lesson 7.1 re-scores your day-one priority sheet and sign-off log. What still depends on you is usually the offer — and that is what the Productization Sprint is for.
?OBJECTION HANDLING · THE REAL OBJECTIONS
The questions you're already asking. Answered straight.
01Isn't this just a course on how to use ChatGPT?+
No. Every lesson takes one job off your desk, never “how to use ChatGPT”. The tool walkthrough is a separate short clip that can be re-recorded when the interface changes.
02Do I need ChatGPT or Claude specifically?+
Either. Every workflow is tool-agnostic and works in Claude or ChatGPT. Lesson 0.1 helps you pick the plan that suits your client data and team size.
03What about my clients' confidentiality?+
Module 0 sets it up before anything else: training off, memory set, every input sorted green, amber or red, plus a “safe to paste?” card, a team AI policy and a client AI-use clause (with a lawyer-check note).
04Won't the AI get my numbers wrong?+
Every prompt that touches figures says to use only the numbers given and to mark guesses as [HYPOTHESIS]. A second pass checks every number against the source, and each module ends with a named human sign-off.
05Who is presenting?+
An AI avatar. This page and every video carry the caption “Presented by an AI avatar”, and lesson 0.1 also says it aloud in its first scene.
Not sure where you stand?
Take the free Founder Trap Test and see where the business breaks without you.